O
OMC
OMCVerified8 segments tracked|6 years of data|Annual (10-K)
Total Revenue
$15.7B6.8%
FY2024
Operating Segments
8Active segments
Blended Margin
0.0%Operating margin
Highest Margin
0.0%Advertising
Segment Shift
Advertising has grown from 86.0% to 54.0% of total revenue since FY2019, with 0.0% operating margins. Meanwhile, Precision Marketing is the fastest growing at +23.6% YoY.
Segment Revenue Over Time
Revenue Mix
Segment Breakdown — FY2024
| Segment | Revenue | Op. Income | Margin | % of Total | YoY |
|---|---|---|---|---|---|
| Advertising | $8.5B | $0 | 0.0% | 54.0% | +7.3% |
| Precision Marketing | $1.8B | $0 | 0.0% | 11.6% | +23.6% |
| Publicrelations | $1.7B | $0 | 0.0% | 10.7% | +6.4% |
| Health Care | $1.4B | $0 | 0.0% | 8.6% | -0.6% |
| Execution Support | $844M | $0 | 0.0% | 5.4% | -4.2% |
| Commerce And Branding | $793M | $0 | 0.0% | 5.1% | -7.1% |
| Experiential | $732M | $0 | 0.0% | 4.7% | +12.3% |
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