M
MCD
MCDUnverified3 segments tracked|6 years of data|Annual (10-K)
Total Revenue
$25.9B1.7%
FY2024
Operating Segments
3Active segments
Blended Margin
45.2%Operating margin
Highest Margin
53.9%USMarket
Segment Shift
USMarket has grown from 0.0% to 41.0% of total revenue since FY2019, with 53.9% operating margins. Meanwhile, International Developmental Licensed Marketsand Corporate is the fastest growing at +4.6% YoY.
Segment Revenue Over Time
Revenue Mix
Segment Breakdown — FY2024
| Segment | Revenue | Op. Income | Margin | % of Total | YoY |
|---|---|---|---|---|---|
| International Operated Markets | $12.6B | $5.9B | 47.1% | 48.7% | +2.0% |
| USMarket | $10.6B | $5.7B | 53.9% | 41.0% | +0.6% |
| International Developmental Licensed Marketsand Corporate | $2.7B | $33M | 1.2% | 10.3% | +4.6% |
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